TikTok rose from seventh place last year.
What you need to know
- Google was surpassed by TikTok and became the most visited domain name this year.
- TikTok is firmly at the top of Cloudflare’s 2021 rankings, climbing from seventh place in 2020.
- However, Cloudflare pointed out that this ranking does not represent the number of unique visitors per month.
- Facebook ranked third, followed by Microsoft and another technology giant.
TikTok has replaced Google as the world’s most popular domain name in 2021, ending the year with more traffic than search giants. This is based on the network security company Cloudflare’s top-level domain rankings this year, which has undergone some interesting reorganizations.
Cloudflare’s latest annual review report shows through its Cloudflare radar service that TikTok won the first place among Google singers. For the video and music platform, the ranking has been greatly improved compared with the Google website, which was only ranked seventh last year. It is worth mentioning that Google’s domain covers network activities on its other assets, including maps, translations, photos, flights, books, and news.
TikTok also surpassed Facebook to become the most popular social media platform, with the latter ranked third in the rankings. Microsoft is now also behind Facebook, followed by Apple, Amazon, Netflix, YouTube, Twitter and WhatsApp, in a specific order.
After the pandemic started last year, the platform gained fame, and people were trapped at home looking for entertainment through the TikTok app. In September, it reported more than 1 billion monthly active users, even surpassing Facebook, becoming the world’s most downloaded application on mobile devices (including iPhone and Android phones).
Cloudflare stated that TikTok was in a leading position for a few days in February, March and May. However, this service remained at the top of the list for most days after August 10. “There are some days when Google ranks first, but most of October and November are TikTok days, including Thanksgiving (November 25) and Black Friday (November 26),” Cloudflare added.
However, the ranking may not represent the entire picture. Cloudflare states that its “ranking comes from our public DNS resolver 18.104.22.168, so it has nothing to do with the number of unique users or visitors acquired each month.” This means that the ranking only represents a portion of the total traffic for these domains.